Digital advertising is a crucial marketing tool if you want your business to thrive in the modern world – so our advertising experts offer a range of PPC solutions and related services to help your brand become more visible, and more profitable.
Nobody can deny that we live in a digital world. Audiences increasingly look to the internet – and Google in particular – to research products and services, and make purchasing decisions.
The problem is that with so much competition for high search rankings, having a website alone is often not enough to capture your corner of the market.
Our experience as an advertising agency means that we know where your customers are looking, and what they’re looking for – from sponsored PPC campaigns through Google Adwords, to YouTube adverts and onsite SEO, we devise smart strategies that convert to sales.
Even if you still use traditional marketing platforms, combining this with Google advertising can increase performance by up to 42%. However, while Google Adwords services are available to anyone, a specialist understands how to utilise methodology, strategy and implementation techniques to bring a tangible return on your investment.
Our consultants apply ‘real world thinking’ to our PPC solutions. It’s not just a case of writing a quick ad and ramping up your ‘pay per click’ budget. Our advertising agency in Leeds use a proven approach that gets real results…
Audience analysis – the first stage of any digital advertising campaign is research. Our specialists will take the time to understand your audience and how they engage online.
SEO and keywords – we look at your website optimisation, SEO keywords and the search phrases your audience are using to create a targeted strategy.
Ideas and creative – from well chosen words to creating eye-catching visuals, we design ads that stand out from the competition in a crowded marketplace.
PPC/ad strategy – from budgetary requirements to seasonal opportunities and much more besides, we build robust strategies specific to your organisation.
We constantly review and revise your PPC/Adwords campaigns to optimise performance – and if required, our digital specialists will also advise on, and recommend, additional marketing campaigns and opportunities that will help you connect with your audience and improve your conversion rates.
From start to finish, we have the marketing, creative and technical skills required develop perfectly executed, attention-grabbing ads that work across all platforms and devices for the best possible audience experience.